Academic Profile

Academic Profile

Asst Prof Mo Jiahui

Assistant Professor, College of Business (Nanyang Business School)

Asst Prof Mo Jiahui

Jiahui Mo joined the Nanyang Business School in 2014 as an Assistant Professor of ITOM. She received her PhD in Management Science (specialized in Information Systems) from the Jindal School of Management at University of Texas at Dallas in 2014. Her research focus is to investigate the economic and managerial issues arising from the emergence of new IT-enabled business platforms, such as crowdsourcing platform.
Research Interests
Topics: Open Innovation and Crowdsourcing, Online Labor Markets, Online Community, Social Media and Social Network
Methodologies: Econometrics, Data Mining, Text Mining

Grants and Funding

• PI (Sole): The Academic Research Fund (AcRF) Tier 1 Grant. Singapore Ministry of Education (MOE). S$50,325.00 (about $40,000). Aug 2017 –
Aug 2020.
• PI: Start-Up Grant. NTU. S$50,000. Aug 2014 – Aug 2017.

Journal Publications

1. Mo, J., Sarkar, S., and Menon, S. (2018). "Making Recommendations in Crowdsourcing Contests." MISQ.
2. Mo, J., Kiang, M.Y., Zou, P. and Li., Y. (2010) “A Two-Stage Clustering Approach for Multi-Region Segmentation.” Expert Systems with Applications, 37, pp. 7120–7131.

Selected Working Papers

1. Mo, Jiahui., Sarkar, Sumit., and Menon, Syam. The Impact of Competing Tasks on Task Quality in Crowdsourcing Contests.
2. Mo, Jiahui. and Zhang, Nila. Information Signals and Task Entry Decisions: An Empirical Study on Open Innovation Contests.
3. Mo, Jiahui., Chen, Jianqing, and Sarkar, Sumit. Sponsored Tasks and Solver Participation in Crowdsourcing Contests.
4. Chen, Yi., Boh, Wai Fong., and Mo, Jiahui. Heterogeneous Networks in Online Community and Impact on Online Sellers’ Performance and Influence.
5. Chan, Jason, Mo, Jiahui, and Zhang, Nil. To Compete or Contract? Assessing the Impact of Tournament- and Contract-based Schemes in Online Labor Markets.
6. Mo, Jiahui., and Li, Zhuoxin. Is Product Sampling Good for Brands’ Online Word of Mouth?

Conference/Workshop Presentations

1. “Exploring the Effects of Sponsoring Tasks in Crowdsourcing Contests”.
WITS-2017, SCECR-2017, CSWIM-2017.
2. “An Empirical Study of Task Entry Decisions on Open Innovation Contests.”
ICIS-2017, NUS Research Seminar-May 2017
3. “Recruitment in a Crowdsource Environment: An Exploratory Investigation”
AOM-2017, AMD-2017.
4. “Heterogeneous Networks in Online Communities: Social and Economic Impact for Online Sellers.”
AMD-2017, AOM-2016
5. “The Impact of Competing Tasks on Crowdsourcing Contests”
ICIS-2016, CSWIM-2016, HIT Research Seminar-July 2016, POMS-2016, WCBI-2016, ISS-2015
Current Projects
  • How to Make Jobs Succeed in Online Labor Market
  • Winning a Crowdsourcing Contest
Selected Publications
  • Mo, Jiahui, and Li, Zhuoxin. (2018). Proceeding of ICIS: Is Product Sampling Good for Brands’ Online Word of Mouth?. ICIS.
  • Jiahui Mo, Sumit Sarkar, and Syam Menon. (2018). Proceeding of ICIS: Participation Behavior and Performance in Open Innovation. ICIS.
  • Le Wang, Jiahui Mo, and Beibei Li. (2018). Proceeding of ICIS: An Empirical Investigation of Sales Cheating Effect in E-commerce. ICIS.
  • Jiahui Mo, Sumit Sarkar, and Syam Menon. (2018). Know When to Run: Recommendations in Crowdsourcing Contests. MIS Quarterly, 42(3), 919-944.
  • Jiahui Mo, Sumit Sarkar, Jianqing Chen. (2017). Examining the Effects of Sponsoring Tasks in Crowdsouring Contests. Workshop on Information Technologies and Systems (WITS).

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