|Asst Prof (Adj) Cui Donghong |
Adjunct Assistant Professor
- PhD Fudan University 2008
- MBA National University of Singapore 1996
- BEng Hebei Polytechnic University 1990
|Dr Cui Donghong is an Adjunct Associate Professor of the School of Humanities and Social Sciences, NTU. She is currently working as Assistant Director, Research & Publications Department, at the Singapore Chinese Chamber of Commerce & Industry.
She was formerly a Marketing & Project Manager of Singapore Chinese Chamber Institute of Business, and now service the Institute as a member of the Academic Board.
|Dr Cui’s research areas are sociolinguistics, Chinese Culture and Language, business and management, politics and public administration. She has conducted a wide range of studies on government’s policy implementation, effective communications, management of SMEs and cross-culture management in overseas investments.|