Academic Profile

Academic Profile
	Asst Prof Charlene Chen Yijun Assistant Professor, College of Business (Nanyang Business School) - Division of Marketing Email: cyjchen@ntu.edu.sg Asst Prof Charlene Chen Yijun
Biography
Charlene Chen is an Assistant Professor of Marketing and International Business at Nanyang Business School. Professor Chen holds a PhD in Marketing from Columbia Business School, an MA in Clinical Psychology from Teachers College, Columbia University, and a BSSc with First Class Honours in Psychology from the National University of Singapore.
Research Interests
Professor Chen's research addresses two overarching questions: (1) when and how consumers regulate their motivational and emotional states through consumption behaviour, and (2) how emotions affect consumers' choices and consumption experience.
Current Projects
(6 Project Titles) 1.Need to Feel Better 2.Impact of Perceived Ctr on Consumer's Spending Behaviour 3.Impact of One's Regulatory Mode on Consumer's Decision-Making & Stress 4.The Role of Metacognitive Experiences in Self Control The Truth about Socio-Economic Inequality in People’s Everyday Lives: How It Affects the Way People Think, Feel and Behave in their Natural Environment
Selected Publications
Chen, C. Y., Rossignac-Milon, M., & Higgins, E. T. (2018). Feeling Distressed from Making Decisions: Assessors’ Need to Be Right. Journal of Personality and Social Psychology, 115(4), 743-761. Chen, Charlene Y., Leonard Lee, and Andy J. Yap. (2017). Control Deprivation Motivates Acquisition of Utilitarian Products. Journal of Consumer Research, 43(6), 1031-1047. Franks, Becca, Charlene Y. Chen, Katie Manley, and E. Tory Higgins. (2016). Effective Challenge Regulation Coincides with Promotion Focused-Related Success and Emotional Well-Being. Journal of Happiness Studies, 17(3), 981-994. Chen, Charlene Y., Valerie Purdie-Vaughns, Jo Phelan, Lawrence H. Yang, and Gary Yu. (2015). Racial and Mental Illness Stereotypes and Discrimination: An Identity-Based Analysis of the Virginia Tech and Columbine Shootings. Cultural Diversity and Ethnic Minority Psychology, 21(2), 279-287. Chen, Charlene Y., and Ryan Y. Hong. (2010). Intolerance of Uncertainty Moderates the Relation between Negative Life Events and Anxiety. Personality and Individual Differences, 49(1), 49-53.

« Back to Research Directory